Nell Merlino: What holds women business owners back from creating million dollar plus companies

4 years ago by in Best of The Web, Grow, Leadership + Speaking, Mentors Unplugged

Shared by Misty Gibbs, Founder of Empower Lounge

Nell Merlino sees it all. As the Founder of Count Me In and the Make Mine A Million program, an initiative to help women business owners break the one million mark, she’s mentored and championed thousands of women business owners. She sees our big visions, strengths, determination and super hero drive. But she also sees what holds us back and she’s not shy about talking about it. Business Week interviewed Nell in 2010 about what holds women entrepreneurs back and in 2012, the Miami-Herald featured a similar interview. Her answer was the same for both so not much has changed in the last couple of years.

It’s simple really: We’re afraid to hire help.

We see lots of women trying to do everything themselves, which is impossible. I tell everyone: You can have it all as long as you don’t try to do it all. With a small business, you need to do what’s going to help you make the most money and grow.

How can hiring employees make a difference? Here’s one success story she shared:

“Beatriz Ramos, founder and president of Dancing Diablo, a creative advertising company located in Brooklyn and Caracas, went from seeing herself as an artist/animator making $200K in annual business revenue to being the CEO of a million-dollar plus company creating jobs. She was the inspiration for our Make Mine a Million $ Business program.” ~Nell Marino

Ladies, is it time for you to hire?

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